White-label web development & GEO for agencies, delivered under your brand.
Tech Engineers Group is the overflow team behind New York marketing, web and SEO agencies. We build the websites, apps, cloud software and AI-search (GEO) work your clients ordered, under your name, with a US-based project lead in Piermont, NY who updates you every working day and answers the same day you ask. Since 2023 we have delivered 170+ client projects this way for nine agencies, and none of their clients ever knew.
Daily progress updatesSame-day replies, ESTNDA on every projectFixed quote in 1 business day
Daily update · Project 3 of 4Today, 5:40 PM EST
Done today Service pages built, mobile pass complete, speed 94/100
Tomorrow Contact forms, schema and your review link
Need from you Final logo file, then we're ready for client preview
WebsitesGEO / AI SEOMobile appsCloud software
Staging unbranded · Day 4 of 10On schedule
170+client projects delivered under agency brands
9agency partners, first one still with us
2023white-label delivery since
Dailywritten updates, in your tools
NYproject lead in Piermont, Eastern time
NDAevery project, no portfolio use
The basics
What is white-label web development?
White-label web development is when an agency sells a website, app or SEO/GEO project to its client and a separate company builds it under the agency's brand. The client sees the agency's name on the staging link, the reports and the invoice; the delivery partner stays invisible, bound by an NDA, and never contacts the client directly.
Agencies use it to take on more work than their in-house team can deliver, to add services they do not have staff for (GEO is the common one in 2026) and to keep margin that would otherwise go to a salaried hire sitting idle between projects.
Pricing
What does white-label web development cost?
In the US market, white-label partner rates typically run 20–40% below what the same work would cost a business buying it retail, which is the margin the agency keeps. A simple 5–10 page WordPress site is usually quoted in the low thousands to a partner, a GEO audit and setup in the hundreds to low thousands, and monthly retainers or dedicated developers are priced per month based on capacity.
Tech Engineers Group does not publish partner rates. We quote every project in writing within one business day, and agencies set their own client price on top. Request a partner quote →
Who it's for
Built for agencies with more work than hands
Most agencies we work with have the same problem: the sales side is winning, the delivery side is stretched, and hiring a developer for work that comes in waves does not add up. White-label delivery lets you say yes to the project, keep the client relationship and the margin, and hand the build to a team that has done it 170 times before.
We work with marketing agencies, web design studios, SEO agencies adding AI search (GEO) to their offer, IT consultancies and established freelancers. Most are in New York and New Jersey; several are elsewhere in the US.
Hiring vs. white-label delivery for a small agency
Hire a developer
White-label with TEG
Cost
Salary, benefits, idle time between projects
Pay per project or per month, only when there is work
Ramp-up
Weeks to hire, weeks to onboard
Brief today, quote tomorrow, build this week
Skills
One person, one stack
Web, mobile, cloud and GEO under one roof
Risk
Yours: deadlines, sick days, turnover
Ours: fixed price, agreed date, written scope
Updates
When you chase them
Every working day, without asking
Client sees
Your team
Your team
What we deliver under your brand
Four services, one partner, your name on all of it
Websites and GEO are where most agencies start with us. Apps and cloud software follow once the first projects have shipped.
Websites
WordPress and Elementor builds, custom themes, landing pages, redesigns, migrations and speed fixes. Mobile-first, schema-ready, delivered on staging with no TEG branding. Typical turnaround 1–2 weeks for a 5–15 page site.
GEO / AI SEO
The service most agencies cannot deliver in-house yet. AI visibility audits across ChatGPT, Gemini, Perplexity and Google AI Mode, entity and schema work, llms.txt, answer-first content and monthly AI-mention reports, all white-labeled for your client deck.
Mobile apps
Flutter apps for iOS and Android: booking, ordering, loyalty, member portals and field tools. Design, build, App Store and Google Play launch, then maintenance under your retainer.
Cloud & custom software
Client portals, admin dashboards, CRM and scheduling integrations, automations and AI features. Fixed scope, fixed price, documented hand-over so your team can support it.
Overflow & rescue
Stalled projects, a developer who left mid-build, a launch next week that is not ready. We take over the repo, finish it and keep your date.
Reporting you can rebrand
Monthly SEO, GEO and site-health reports as plain-English PDFs with your logo, or raw data for your own dashboard.
How it works
From brief to delivery, without your client noticing
11
Send the brief
Email, call or the form below. A sentence and a link is enough to start.
Day 0
22
Fixed quote
Written scope, price and date within one business day. NDA signed first if you want.
Day 1
33
We build, you watch
Daily written updates and unbranded staging links in your Slack, Basecamp or email. We join client calls as your team if asked.
Days 2–14
44
You deliver, you invoice
Hand-over in your templates. Your client, your price, your relationship.
Launch
Our specialty: active communication
You will never have to ask "where are we on this?"
The number one complaint agencies have about outsourced work is silence. We run the opposite way: you hear from us before you think to ask, every working day, in the tool you already use.
Daily progress updates
A short written update every working day: what was done, what is next, anything we need from you. Posted in your Slack, Basecamp, ClickUp, Trello or by email.
Same-day replies
Questions get answered the same business day on Eastern time, usually within a couple of hours. Urgent items get a phone call, not a ticket.
Weekly summary you can forward
Every Friday, a plain-English summary of the week per project, written so you can paste it straight into your client update with your logo on it.
One named project lead
You get one person in Piermont, NY with a direct phone number, not a rotating support queue. They know every open project of yours by name.
Staging links at every stage
Nothing is a surprise at delivery. You see the homepage before the inner pages, the inner pages before the forms, and sign off at each step.
Bad news first, fast
If a date is at risk, you hear it the day we know, with a plan. Partners stay with us for years because we tell them early, not because nothing ever goes wrong.
Engagement models
Three ways to work with us
Partner pricing depends on the work, the volume and how you want to run it, so we talk first and quote in writing. No minimums, no long-term contracts.
No emails, no calls, no "powered by" links. If you want us on a client call, we join as part of your team.
Default: zero client contact
NDA before the first file moves
Yours or ours. Nothing we build for you appears in our portfolio, case studies or sales calls without written permission.
Default: no portfolio use
We don't compete with you
We will not pitch your client, your client's competitors in the same engagement, or undercut you in your market. Your relationship is the asset; we protect it.
Default: non-solicitation
Track record
Nine agencies, 170+ client projects, since 2023
Anonymized under NDA · Marketing, web and SEO agencies in NY, NJ and beyond
The overflow team behind nine agencies
170+client projects delivered under their brands
9agencies, first partnership in 2023 still active
Dailywritten updates on every open project
Every one of them started with a single project to test us. Today several send us every WordPress build they sell, and others use us for GEO reports their clients see as the agency's own work. We cannot name them, which is exactly the point.
References available on request to serious partners, with the agencies' permission.
★★★★★
"We bring the client, the design direction and the invoice. TEG brings the build, on the date they said, and our clients think it's all us. That's the whole deal and it has worked for two years."
Agency owner, Westchester County, NYName withheld under NDA
White-label partner inquiry
Tell us about the work you need delivered.
Michael replies personally within one business day with questions or a time to talk. No price lists, no sales sequence.
Websites, GEO / AI SEO, mobile apps and cloud software
Request a partner quoteFixed written quote within one business day
✓ NDA on every project · ✓ Your client never hears from us · ✓ No spam
FAQ
White-label questions agencies ask us
Something else? Call (914) 774-7931 and talk to Michael directly.
What is white-label web development?+
White-label web development is when an agency sells a website, app or SEO/GEO project to its client and a separate company builds it under the agency's brand. The client sees only the agency; the delivery partner works under an NDA and never contacts the client. Tech Engineers Group has delivered 170+ projects this way for nine agencies since 2023.
What does white-label web development cost?+
Partner rates in the US typically run 20–40% below retail, which is the margin the agency keeps. Tech Engineers Group quotes each project in writing within one business day rather than publishing partner rates; agencies set their own client price on top.
Will my client know the work was outsourced?+
No. Staging links, files, reports and code carry no Tech Engineers Group branding. We never contact your client, and if you want us on a call we join as part of your team. Every project is covered by an NDA.
Do you sign NDAs?+
Yes, on every white-label project, before any files are shared. We can sign yours or provide ours. We also agree not to use the work in our portfolio or marketing without written permission.
What is the minimum project size?+
There is no minimum. Most agencies start with a single website or one GEO audit to test how we work, then move to a monthly retainer once they are comfortable.
How is white-label pricing set?+
We quote each project in writing within one business day, based on scope. Retainers and dedicated developers are priced monthly. You set your own client price; most partners mark our work up substantially. We do not publish partner rates, so call, email or use the form to start the conversation.
How often will we hear from you?+
Every working day. Your project lead posts a short written update per active project (done, next, blockers) in your tool of choice, answers questions the same business day on Eastern time, and sends a Friday summary you can forward to your client. If a deadline is at risk you hear about it the day we know.
Where is the work done and managed?+
Project management and client-facing coordination are handled from our office in Piermont, New York, on Eastern time. Our engineering team works across US and international time zones, which is how we keep turnaround short.
Which tools do you work in?+
Yours. Slack, Basecamp, Asana, Trello, ClickUp, Notion, GitHub or email. We can work inside your hosting and WordPress accounts or deliver on our unbranded staging and migrate at launch.
Can you deliver GEO (AI search optimization) under our brand?+
Yes, and it is the service agencies most often add through us. AI visibility audits, schema and entity fixes, llms.txt, answer-first content and monthly AI-mention tracking across ChatGPT, Gemini, Perplexity and Google AI Mode, reported as your agency's own work.
How fast can you turn a website around?+
A typical 5–15 page WordPress site takes one to two weeks once content and design direction are agreed. Larger builds, apps and cloud software get a dated plan with the quote.
Can you take over a project another developer started?+
Yes. Send the repo or site access and the brief; we review it, tell you honestly what state it is in, and quote to finish it.
Do you offer a dedicated developer?+
Yes, full-time or half-time, working in your tools and your hours, with a US-based project lead included. Scale up or down month to month.
